According to the provincial People’s Committee, the number of foreign tourists to the locality reached 120,000, up 7.5% and completing 25% of the target.
Between January-March, the province served more than 1,000 holidaymakers overnight, up 2% from the corresponding time last year and fulfilling 23% of the plan.
Travel businesses and units in Lam Dong have improved facilities and services and held various special programmes to lure more tourists.
Lam Dong is the most popular destination in the Central Highlands, attracting 78.34% of total visitors to the region, according to the Steering Committee for the Central Highland Region.
It is home to the famous resort city of Da Lat, which embraces the typical natural and cultural features of the Central Highlands. The city, nestled at 1,500 metres above sea level, is quiet and pretty all year with mild climate and temperatures varying between 15 and 24 degree Celsius.
It is known by several names which all indicate its romantic beauty: “Little Paris”, “City of Pine Forests” and “Land of Mist”. But the name “Kingdom of flowers” is perhaps its most impressive and accurate.
Lam Dong is also among the hi-tech agricultural production leaders nationwide, and it has been piloting agro-tourism villages, aiming to draw more domestic and international tourists to the province.
The province has about 1,300 accommodation establishments, 100 tourist attractions and 58 travel agencies, as well as thousands of collectives and individuals offering tourism services.
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